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Three years ago I was still figuring out this whole online business thing. I was basically clueless, as this post will evidence. For a long time I'd admired a prominent online personality who many of you probably know, Joshua Lisec. Well imagine my surprise when he DMd me one day out of the blue back in 2021. He asked me what I was working on and I told him. I was in the middle of writing a book. I still have the book draft today, tens of thousands of words, but I never published it. Why?...
I know a lot of guys on this list are running or interested in running coaching/consulting type offers So I wanted to share something I've seen industry-wide, that's fundamentally impacted how I operate There is SO MUCH FATIGUE with "online coaches" in the marketplace Prospects have been bombarded for years with crappy offers and outreach from people they don't know, trying to sell them some vague "coaching program"...and this has led to .... THE HIGHEST TRUST BARRIER EVER in this industry....
So many guys who get into a rut in their marriage have the wrong answer to this question: "How many lightbulbs are out in your house, right now?" One? Two? Three?? How long have they been out? And here are some follow-up questions: Why are they still out? What are you waiting for? Who ELSE is going to change them for you? If you can't tell by now, the question isn't really about lightbulbs. It's about the little things in our lives that we let slide...that we let go into disrepair. It's about...